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Special General Session
 Making
Use of the Inner Workings of Publishing
Annie Callanan, president of R.R. Bowker, will share a variety of
tips and techniques in the behind the scenes of publishing—all those
listings, ISBNs, Books in Print, who to work with and go to and much much
more .
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NEWBIE
 Demystifying
the Publishing Process: Going Public with Your Work
Choose Your Paradigm: Self-Publishing vs. Small Press … the difference may
appear small, but it’s huge. Know who you are so that you aren’t taken
advantage of by a subsidy press or encounter a botched self-publishing
attempt. Dialogue Publishing’s Sue Hamilton will remove the invisible
cloak.
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Always
Judge a Book By Its Cover
Rebecca Finkel is all about covers and design. She will describe a
typical cover from talking through ideas to getting to the final proof, with
"real" stories mixed in.
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 The
Do’s and Don’ts of Children’s Books
Children’s books seem so simple, yet they aren’t. Each word and illustration
says so much more than an adult word. Professor Ellie Bryant is part
of the Master’s Program at Spalding University. Roll up your sleeves, it’s
school time.
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 Printing
and Book Manufacturing 101
Producing a book is not a simple thing. What print, style and format you use
silently speaks powerfully to the reader. Cameron Fay will be your
guide and give all participants a copy of Friesens Guide to Book Production.
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 Your
Book: Soup to Nuts
Ellen Reid works with authors and publishers, the sooner, the better.
She will guide you through the beginnings of your book to creating
additional products.
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 Books
Won’t Launch Without Great Editing
Some of the most common—not to mention glaring and potentially
embarrassing—problems that books incur are in the areas of editing: the
incorrect, incomplete, inconsistent or unclear. Every book needs editing…and
an editor (not just your aunt who’s been an English teacher for thirty
years). Vicki Hessel Werkley specializes in fiction and non-fiction.
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 Images
in a Digital World – Preparing Your Pictures for Print
Brent Sampson, President of Outskirts Press will expand your
vocabulary. If you think RGB stands for “Really Gross Bathrooms” or CMYK
means “Can My Yak Kiss” than you must attend this newbie session that
discusses how image preparation is changing in the publishing world with the
advent of computers and the Internet. 4-color process printing may still be
the standard on the printed page, but technical specifications and different
proofing procedures require a thorough understanding of digital imaging to
keep from “being surprised” when the pictures hit the paper.
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 Ready,
Fire, Aim – Launching Your Writing Career … and Beyond
Launching your writing career goes far beyond just birthing the book – and
indeed that is the easy part! From newsletters, to free lance articles, to
blogging and consulting, plus tons of other topics to grow your business,
here’s some ideas to get you launched and keep your success exploding! EVVY
winner Mary Jo Fay is your guide.
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For the author new
to the independent publishing, CIPA's Newbie College introduces a
wide variety of "must know" topics, answering questions about everything you
need to know to have a solid foundation for your independent publishing
future.