Following the directives of local officials and the CDC, our CIPA April 18th get together will be a virtual meeting. The meeting will be conducted on the Zoom Virtual Meeting platform. (We will NOT be having a physical, in-person meeting.) We have a limited number of Zoom seats available. We encourage early registration to ensure your spot! The meeting will be held at our regular time—9AM MDT, Saturday, April 18th. You must pre-register to receive the meeting link.
Registration is Closed for this meeting! Stay tuned for our May 16th meeting updates!
Your Publishing Journey – Indie to Indie: Marketing and Selling Indie Published Books to Independent Bookstores
Heather Duncan, Executive Director of the Mountains and Plains Independent Booksellers Association and Arsen Kashkashian, Lead Buyer and General Manager of the Boulder Book Store, will share how independent publishers can best pique the interest of independent bookstores, create events around their books and successfully drive potential buyers to stores to ask for and buy their books. They will also impart words of wisdom on how to work most effectively with the store owners and staff as well as inform attendees on what indie bookstores look for when they’re considering carrying/buying an indie-published book. They’ll also share some indie-published book success stories and provide examples that sold well and why.
All authors and indie publishers should attend this enlightening and interactive CIPA virtual meeting program brought to you by CIPA and CIPA ELF. Did you know that CIPA ELF partners with MPIBA each year at the MPIBA FallCon where CIPA ELF’s Book Benefit Program volunteers pick up all the books donated by the tradeshow’s exhibiting publishers and distributes them to schools, libraries, hospitals, correctional facilities, civic groups and more? Consider volunteering with one or more of CIPA ELF’s programs. To learn more about CIPA ELF visit www.cipaelf.org
About the Presenters –
Arsen Kashkashian is the lead buyer and general manager of the Boulder Book Store. He is the co-host of a monthly radio program on KGNU that features in-depth interviews with authors about their latest work. He won the 2006 Gordon Saull Award for Outstanding Book Seller and served a two-year term as president of the Independent Bookstore Consortium. The Boulder Book Store was the Publishers Weekly Bookstore of the Year for 2018.
Heather Duncan worked at the Tattered Cover Book Store 28 years, first as a holiday bookseller, then as the Outside Corporate Sales rep, and finally as Director of Marketing and Events, until leaving in January 2018 to join the Mountains and Plains Independent Booksellers Association (MPIBA) as Executive Director.