The Irresistible Power of Storytelling
as a Strategic Business Tool
for Authors and Publishers
Saturday, November 21, 2015
Free breakfast and coffee
8:00 a.m. – Noon
8:00 a.m. Doors open for registration
8:30 a.m. Meeting Begins
Church of Scientology*
2340 Blake Street
Denver, CO 80205
An interactive presentation that explores why and how stories work and how to utilize them in your business practices.
The program covers story structure; how information is absorbed and recalled, how it applies to many facets of your business, practical tools and tips that can be applied immediately to improve your storytelling, and presentational skills.
Learn to persuade through narrative – subconsciously and effortlessly by simply telling a story.
“Stories teach, model, unite, and motivate by
transporting audiences emotionally.
They are the most effective form of human communication…
and the most effective way of translating ideas into action.”
-Peter Guber, CEO, Mandalay Entertainment
Unleash the Irresistible Power of Storytelling and discover how you can:
- Effectively communicate events from the past
- Make your audience remember the facts YOU want them to remember
- Help the audience easily recall facts
- Build relationships, earn trust and empower selected individuals
- Convey your honesty and passion
- Control the delivery of the content and prioritize its importance
- Create a memorable structure and theme
- Sustain the attention of your audience
- Master physical skills, including connecting through your eyes, mirroring, raising or lowering status, illustrating with movement, voice impact through volume, rate, pitch, tone and inflection.
About our Speaker: Matthew Taylor
Matthew Taylor was transplanted to Colorado from the small sailing village of Itchenor, England. He has been a professional actor, national award winning author, storyteller, and humorist for the last twenty-five years, working throughout the United States and internationally. He is a partner of A.C.E. Entertainment which over the last sixteen years has written and produced over fifty original shows and who are currently touring their smash hit, Girls Only – The Secret Comedy of Women. Encouraged from the popularity of the A.C.E. show, Tales of an Englishman, Matthew continued to commit his stories to paper, which have now been compiled into the book, Goat Lips: Tales of a Lapsed Englishman. Released in the spring of 2015, Goat Lips has received the 2015 Independent Publishers Book Awards Gold Medal for Humor and is a National Indie Excellence Awards Finalist.
Matthew has a long history of coaching theatre, storytelling and the art of improvisation. He formed Persuasion through Narrative in 2010 to teach communication skills through the use of narrative and has quickly gained a strong reputation especially within the legal profession and educational institutions.
Matthew loves to bike, ski, sail, and is proud to be a husband and a father of two fabulous children (who continually keep him on his toes and laughing constantly.)